This simple graphic captures the action that EY is recommending is taken if the continent is to achieve what the company sees an exciting economic potential.
Embedded within its African 2030 - Realizing the Possibilities Report, this infographic captures the essence of what the company recommends for achieving sustainable and inclusive growth.
It marks a departure from focusing on publishing economic indicators for why investing in Africa makes sense to a more future-based evaluation of the continent's potential.
Matthew Farmer's insight:
The first two actions on EY's priorities for action in Africa talk about shared value and partnerships. At the heart of this is collaboration. How to collaborate more effectively must therefore be at the heart of Africa's future.
This probably requires a longer term perspective on the part of some players to be successful - particularly companies used to focusing on the next quarter's results.